Last time we talked about which is a place where you can buy pre-owned watches, also sell your watch to them or get your watch serviced by their specialists. But now I want to tell you about Another company created by Girts Strencis (, but with a different concept. is an exclusive online catalogue of Swiss watches with over 10 years of experience in watch sales. As I’ve been told by the owner Girts, it is the biggest online catalogue in Eastern Europe. They have more than 15000 Swiss watches and jewellery items from more than 40 brands like Rolex, Hublot, Cartier, Breitling, Patek Philippe, A. Lange & Sohne etc.

Of course, the first question that comes in your mind is “Why is this the best place where to buy new watches?” Well, the prices! Prices here are really great and much lower than on other online catalogues. And the best thing is that they have some watches in stock; if you need to order a watch that they don’t have in stock, you will need to wait only 5-10 days. And that is amazing because they have some pieces which if you order new from an AD (Authorized dealer), there will be 1-3 year wait till you get yours, but here only a bit more than a week of wait. And all the watches come new/unworn with the box, papers and manufacturer’s warranty, which covers 2-5 years, depending on the manufacturer.

For people who are considering buying their first luxury watch or those who don’t understand why Rolex or any other luxury brand costs that much, here is a little explanation: There is much more to a luxury watch than a high price tag. Every luxurious timepiece has a story behind it. Unlike the most low-priced watches that are typically mass-produced, the exquisite timepieces are crafted by skilled artisans. Many state-of-the-art Swiss watches can take between 10 to 24 months to be manufactured, depending on the complexity of the model. Some models take even longer.

Such watches go beyond high-quality materials or intricate designs; they are reliable and durable, often keeping precise time for decades or more, requiring only minor tune-ups. They will last you a lifetime and will be passed down generations! You can almost call it a “relationship”, because with your watch on the wrist you will probably go through some great high points in your life, I see many people in watch forums post pictures with their watches and telling stories how they wore certain watches to university graduations, first dates, when their child is born, wedding etc.

Fine timepieces are an investment both in a functional sense and in value. They will last many years, and the craftsmanship and the materials used in creating the watch will retain value over time. Watches of lesser quality (and cheap materials) will rarely acquire impressive resale prices over long periods. The investment value is all the more appealing when it comes to prestigious brand names and watch collectors. For example, you can go into a store in Switzerland and buy a complicated Patek Phillipe watch that you can sell after you bought it, for 10-20% more for what you paid, which is a crazy thing. Luxury watches, especially the ones that everyone wants like Rolex Submariner Hulk, GMT-Master Batman, are selling for crazy prices right now, on some occasions 20-40% more than retail price! also gives you an option to sell or trade in your watch. That allows you to trade in your old watch that you don’t wear that much for a new one, just adding a little bit of cash. It is a neat feature because not many places offer you this kind of service where you can trade in a pre-owned watch for a new one! And the offer that they will give you will be fair and reasonable for both sides. besides offering luxury watches also offers you to send your watch for a full service. They will service your watch in their well equipped workshop in which they have all the necessary equipment and tools to do full service on the watch, restore the case, clean it in ultrasonic bath, replace cracked crystal, repair all kinds of mechanisms starting from quartz and ending with highly complex ones like tourbillion, minute repeaters etc.

Their lead specialist Ervins Undelis is certified by Swiss manufacturers like Omega, Raymond Weil and others. Their watchmakers are constantly travelling to the Bergeon factory in Le Locle, Switzerland to learn the newest technology in watch repairing and servicing. Overall in their team, they have three specialists Ervins Undelis, Imants Jansons and Stanislav Nefedov. Each one of them is a specialist in their category. Ervins Undelis is a lead certified watchmaker and knows how to repair almost everything, the hearth of the workshop. Imants Jansons is specialised in repairing very complex mechanisms like chronographs, minute repeaters, tourbillions etc. Stanislav Nefedov mainly works with quartz mechanisms, repairs them, changes battery etc. Their specialists work only with the best equipment in the world like Elma, Greiner, Witschi and Bergeon, I have visited their workshop and I was surprised to see how much equipment and knowledge they have about watchmaking. Their workshop really meets Swiss standards of a proper workshop for repairing luxury watches!

Besides watches also sells jewellery for women. In their online catalogue, there are more than 500 pieces from different jewellery makers like Cartier, Bulgari, Chopard, Carrera Y Carrera, Boucheron etc. These exclusive collections include earrings, rings, pendants, bracelets, and much more to suit everyone’s taste.

Overall this is one of the best places where to buy new/unworn watches in my opinion. Yes, there are some brands missing, but the popular ones are there. I’m actually considering adding an Omega Speedmaster back in my collection and I was searching for a trusted shop from where to buy it, and in the next year when I will be ready to pick up one, this will be the place! Despite being one of the best places where to buy new watches for a great price, this is also one of the best places where you can trade-in or sell your watch and also send your watch for full service or restoring! I can highly recommend this site!



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